Ashley Kunze
SENIOR PRODUCT & UX DESIGNER
Design Systems | Mobile & Web | UI & UX | Accessibility
Oregon, United States
Case Studies
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![Image of a collection of screenshots from the Garmin Design System]()
Garmin Web Design System
I co-built Garmin’s first Design System for the web from the ground up and maintained it independently. I cross-collaborated to create, enhance, and organize scalable, reusable components for consistent user experience across global products and platforms, generating significantly cost-saving workflows for Garmin’s #1 source of revenue, Garmin.com.
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![Garmin Dealer Resource Center screenshots]()
Garmin Dealer Resource Center
I was the founding designer for Garmin’s B2B SaaS product for dealers. I collaborated with engineers and business stakeholders to create a fresh, easy-to-navigate experience for placing complex bulk orders and managing retailer accounts, significantly increasing sales for dealers, Garmin’s #2 source of revenue.
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![Screenshot of page from Garmin Technology project]()
Garmin Technology
I designed this web-based product to create a seamless experience for users researching in-depth technical information about Garmin’s entire suite of products across 7 business markets. I created and enhanced Design System components to align with this product’s needs.
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![Screenshot of Your Watch Your Way project]()
Your Watch Your Way
I designed Garmin's first-ever watch builder tool to create a fun, seamless experience for customers to design a custom watch. In collaboration with marketing, I wove this product into the Garmin.com purchase funnel, directly resulting in increased revenue for the wearables market.
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![Screenshots of example emails from redesign project]()
Garmin Email Redesign & Email Design System
I redesigned Garmin’s email campaigns and launched an email design system.
Recommendations
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“Ashley is an exceptional product designer with a keen eye for detail and commitment to quality. She effectively translates user needs into elegant and functional designs, consistently exceeding expectations. Her innovation and collaboration would be a valuable asset to any team.”
Christine Marko, Web Content Manager at Garmin
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“I’ve had the pleasure of working beside Ashley at Garmin for many years. She is a smart and driven designer with a keen eye for detail. She’s a problem solver and great collaborator. Ashley’s work always exceeds expectations. She’s a great asset and a team player.”
Kellie Swanson, Lead Product Designer at garmin
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“Ashley is an outstanding product designer. I’ve worked side-by-side with her on a variety of web UX projects for more than 6 years. I’ve come to rely on her ability to deliver clear, thoughtful solutions that balance client needs and UX best practices. She is a champion of our team’s design system and brings a friendly, positive attitude to any collaboration. I fully recommend Ashley to potential employers.”
Jamie Swearingen, Lead Information Architect at Garmin
